NMMA reports boost in outboard and powerboat shipments - Trade Only Today

NMMA reports boost in outboard and powerboat shipments

The shipments were counted among the NMMA’s control group of manufacturers.
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The National Marine Manufacturers Association said U.S. outboard engine wholesale shipments were up 5.4 percent year over year for the 12-month period through June and shipments of traditional powerboats were up 4.5 percent through April, with growth led by the outboard and inboard boat segments.

The NMMA said corresponding dollars in regard to powerboat sales were up 9 percent. Personal watercraft shipments were up 39.3 percent year over year through April.

The shipments were counted among the NMMA’s control group of manufacturers, which represent 95 percent of the market for outboards and 68 percent of the market for powerboats.

Outboard gains continued to be led by four-strokes and higher-powered engines, according to the NMMA. Total retail sales based on warranty card registrations were up 9.1 percent on a rolling 12-month year-over-year basis.

This month, the NMMA debuted its new Inventory Benchmark Report, an inventory analysis for long-term directional trending. The new report is exclusively available to those who participate in the trade group’s Industry Statistics and Research program.

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