Power & Motoryacht names group publisher and West Coast sales manager

Active Interest Media appointed Bob Bauer to the position of group publisher of Power & Motoryacht magazine.

Active Interest Media appointed Bob Bauer to the position of group publisher of Power & Motoryacht magazine. Bauer also will continue to serve as publisher of the AIM Marine Group magazines Sail and Anglers Journal.

The promotion marks Bauer’s return to Power & Motoryacht. He previously was the magazine’s Northeast sales manager. (AIM also is the parent company of Soundings Trade Only.)

“Bob has been a leading force behind the sales efforts of Sail, Anglers Journal, Multihull Sailor and Sail New Boat and Gear Review,” AIM Marine Group publisher and general manager Gary DeSanctis said. “We’re excited to tap into his vast powerboat knowledge, leadership abilities and creative client solutions in his expanded role with Power & Motoryacht.”

Bauer is an avid powerboater and sailor who enjoys fishing and cruising with his family.

“I’m excited to once again be working with the veteran staff at Power & Motoryacht,” Bauer said. “From its inception more than 30 years ago, the brand has stayed true to its mission of keeping serious boaters in the know. It’s a tradition I look forward to helping continue.”

Also joining the Power & Motoryacht staff is industry veteran Wade Luce, the magazine’s new West Coast sales manager. (Luce will continue as West Coast sales manager for PassageMaker magazine and other marine titles).

“Wade’s a real professional,” Bauer said. “His digital and marketing expertise, combined with his sales experience and industry knowledge, make him a great fit. I’m thrilled to welcome him to the Power & Motoryacht team.”

Prior to joining the AIM Marine Group, Luce spent nearly a decade as vice president/publisher of Boating magazine.


Boat Demand Remains Strong, But Inventory Shortages Prevail

Dealers worry that the absence of new boats is driving up prices.

Electric Boat Company Completes IPO Process

Canada-based e-mobility outfit Vision Marine raises $27.6 million to reinvest in its line of electric vessels and 180-hp, E-Motion outboard.

Besenzoni Introduces Electric-Powered Gangways

The company says it will introduce electric power across its line of ladders, tender lifts and more.

Quick Hits: November 30, 2020

Newmar celebrates 50 years; Pebble Mine permit denied by Army Corps; and several yacht builders will feature Raymarine.

NTSB Calls for Safety Changes After Dive Boat Fire Killed 34

Recommendations included interconnected smoke detectors and alternative escape paths.

Boat Registrations Continued to Soar

Strong demand continued through September.

2020: What We Learned

A cross- section of industry leaders weighs in.