Powerboat sales drop 1 percent in August

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The NMMA’s New Powerboat Registrations Report shows that powerboat sales were down 0.9 percent on a rolling 12-month, year-over-year basis and down 2 percent on a rolling three-month, year-over-year basis through August.

The report in today’s e-newsletter Currents said that total new units sold to date in 2019 reached 274,200. By the end of 2019, they are expected to be on par with or slightly below 2018 numbers.

“Despite a softening we’re seeing in small to midsize aluminum-hulled powerboat sales, we’re continuing to see healthy growth in other segments, including entry-level personal watercraft and wake-sport boats,” said Vicky Yu, director of NMMA business intelligence, in a statement. “There was a pickup in sales in July and August, but it wasn’t enough to offset the softening we saw in early spring and summer.”

The industry has seen, on average, 7 percent growth every year for the past seven years. “While that’s expected to ease in 2019, it would still mark the second-highest level of new-boat sales in 12 years,” Yu said.

Details from today’s report:

  • New PWC sales were up 8 percent R12M YOY and up 4 percent R3M YOY.
  • New towboat sales were up 5 percent R12M YOY and up 3 percent R3M YOY.
  • Sales of new, larger fiberglass boats, such as cruisers and yachts, were up 9 percent R12M YOY and up 13 percent R3M YOY.
  • Sales of new aluminum powerboats were down 6 percent R12M YOY and down 8 percent R3M YOY.


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