Quick Hits: January 19, 2021

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Princecraft Boats launched a Virtual Park that allows users to compare specifications and view photos and videos of more than 20 of its most popular models. “The concept was developed in response to many boat shows across the country switching to a virtual format in 2021,”director of marketing Jean-Philippe Martin-Dubois said in a statement. “Our goal was to mirror the in-person boat show experience, virtually, by providing an intuitive and enjoyable experience for our consumers to easily navigate and compare our most popular models.”

The European Boating Industry and International Council of Marine Industry Associations announced a partnership to develop nautical tourism and take on issues that affect the marine industry. Under the agreement, EBI will produce bimonthly newsletters that address its work in E.U. nations, as ICOMIA continues to provide technical and statistical data, as well as representing EBI’s initiatives on a global scale. “EBI and ICOMIA have a high overlap in their European membership. From the outset, we have been working on complementing each other’s work, rather than duplicating,” ICOMIA secretary-general Udo Kleinitz said in a statement. “This agreement is a step to implement better exchange of information and joint action.”

St. Peter, Minn.-based Alumacraft is celebrating 75 years in business with a video series that tells the story of the builder’s history featuring longtime employees, a third-generation dealer, a fishing guide and others. View the videos here. Visit Alumacraft’s virtual boat show here.

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