Quick Hits: January 29, 2021


Volvo Group continues its commitment to renewable, electric power with the formation of Volvo Energy. The company said the new business arm will provide new-generation batteries and charging solutions, starting with its on-road commercial segment. It also will offer remanufactured and refurbished batteries to other green-minded businesses. “Our ambition is to offer our customers the most competitive solutions when it comes to electrification, including batteries and charging infrastructure,” president and CEO Martin Lundstedt said in a statement. “With Volvo Energy, we are taking a holistic view of the entire life cycle, which benefits both our customers’ business and society as a whole.”

The Marine Retailers Association of the Americas in a statement announced its 2021 board of directors: chairman, Rob Soucy, Port Harbor Marine; vice chairman, Jeff Strong, Strong’s Marine; acting secretary-treasurer, Joe Lewis, Mount Dora Boating Center; and immediate past chair, Joe Hoffmaster, Hoffmaster’s Marina. “These four officers have developed a strong working relationship over the last two years and, as such, have contributed significant guidance and direction for MRAA’s growth,” MRAA president Matt Gruhn said. Added Soucy: “The next couple of years will present both incredible opportunities and challenges never seen before in our industry.”

Baxter Marine Group said in a statement that it acquired SeaKit Brands, Wheelhouse Technologies and Vessel Vanguard, building a maintenance, management and software business that caters to the commercial and recreational marine industries. Baxter Marine was founded earlier this year. “Our goal is to provide the marine industry with the most advanced and intuitive systems to improve vessel reliability, safety and reduce operational costs significantly,” Baxter chairman Rick Heine said.


Mustang Survival Hires PR Partner

Formidable Media will provide public relations for the safety gear and apparel manufacturer.

Southern Marinas Acquires N.C. Facility

Ocean Isle Marina along the Intracoastal Waterway is the latest acquisition of Southern Marinas Holdings II.

NMMA Reports Retail Trends for Cruising, Water Sports and Fishing Boats

A newly released section from its U.S. Recreational Boating Statistical Abstract shows record growth across these categories.

Smartgyro Expands Operations

The gyrostabilizer manufacturer moves to a larger facility and makes hires in anticipation of growth.

SmartPlug Adds Employee, Moves to Larger Facility

Andrew Lankford is named quality assurance engineer, while the move gives the company 40 percent more manufacturing space.

The Next Wavve

The smart-device-based navigation app expands functionality with real-time tide and current monitoring.

Dealers: Have You Added Service Staff?

This month’s Pulse Report survey addresses the service department. Take the survey here.