Quick Hits: May 27, 2020

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Marine Retailers Association of the Americas continues their Ask the Expert series of webinars with Thursday’s “Your Dealership’s Digital Storefront … The Future is Now.” The one-hour discussion with MRAA will include marketing and technology solutions experts from Rollick, who will discuss launching and maintaining a digital dealership. Click here to register.

The International Council of Marine Industry Associations lobbies on behalf of national marine associations through committees that are critical in presenting a united voice to address issues that affect the industry as a whole. Each week, ICOMIA continues to provide Trade Only Today with a comprehensive, country-by-country guide on how the covid-19 pandemic is affecting marine businesses globally. The latest update can be seen here

Freedom Boat Club of Jacksonville and St. Augustine has promoted Lindsay Sheffield to the director of administration and member service, a newly formed position within the organization. In her new role, Sheffield will manage social media as well as member and partner communications. She will also manage the accounting and marketing departments, according to the company.

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2020: A Timeline

Changes ahead, changes behind: A long, strange year.

Boat Registrations Continued to Soar

Strong demand continued through September.

2020: What We Learned

A cross- section of industry leaders weighs in.

Boatloads of New Boaters

The influx of newbies to recreational boating.

Inventory to Remain a Challenge in 2021

Retailer sentiment remained strong in October, but dealers see a shortage of boats as a hurdle for next year

Amplifying Our Collective Voice

In this time of immense change, we all must continue to position the industry for a redefined future

Fortune Favors the Bold

Viking and Valhalla Boat Works had quite a FLIBS.