Riviera adds staff as it reports growing demand

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Australian boatbuilder Riviera said it recruited 30 new team members across all aspects of its business to meet the company’s growing global demand.

The company said it already has a backlog extending into 2014 and is on the horizon of an array of upcoming boat shows, including the Yacht & Brokerage Show in Miami Beach, the upcoming world premiere of several new models and an active new-model development plan.

Riviera chairman and owner Rodney Longhurst said Riviera began a recruitment drive late last year as demand for the company’s Australian-designed and built luxury cruisers increased.

“I have just returned from the Düsseldorf Boat Show in Germany, where European boating enthusiasts showed great interest in the Riviera and Belize display, which is very encouraging for the Riviera and Belize brands in the vast European market,” Longhurst said in a statement. “We have a dedicated team on the ground now in Miami preparing our new Riviera 50 Enclosed Flybridge and Belize 54 Daybridge for their Americas premiere at the Miami Yacht & Brokerage Show … and our senior team from the factory will fly out this week to join them.”

The company achieved $9 million in retail sales at the Fort Lauderdale International Boat Show last October, Longhurst said.

“Our new SUV Collection and the Belize Motoryacht Collection have certainly been popular with boating enthusiasts from the Americas who appreciate and love the robust, high-performance luxury vessels that Riviera Australia has become synonymous for,” he said. “We have increased our team in line with the growing international and domestic demand for Riviera’s luxury boats and our increasing forward order bank. We now have almost 400 people onsite at Coomera who are all actively engaged in maximizing the opportunities of 2014.”

Riviera’s new team includes boatbuilders, production managers, aftermarket and service technicians, school-based apprentices, logistics personnel, marketing professionals and finance experts.

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