Skip to main content
Updated:
Original:

Sailing industry ‘alive, but not unscathed’

On the first day of Sail America's 2010 Sailing Industry Conference, 140 attendees heard about the industry's troubles during the recession and its attempt at a comeback.

Layered between Dean Brenner's opening remarks at St. Johns College in Annapolis, Md., about leadership communication and Gary Jobson's suggestions at the end of the day to make sailing essential again (which included a lighthearted recap of the America's Cup since 1980), attendees could choose from several panels and sessions to discuss social networks, trends in retail and commercial banking customer behavior and marine financing.

The consensus among the speakers was that much has changed in two years since the first conference in 2008.

"Then it was a marine industry conference," said speaker Dean Brenner, chairman of the U.S. Olympic sailing program and president of The Latimer Group, who attended both events.

"This year it is a business conference," said Bob Bitchin, publisher of Latitudes and Attitudes magazine. "The timing is good and the content is good, because it is addressing people who run a business."

Bitchin, who is on the board of Sail America, is tasked with helping the organization develop individual membership. For first-time attendee Greg Eck, sales manager at Yanmar America Corporation, the conference was proof that the industry is alive and well, but not unscathed as it emerges from the recession.

"The bomb went off, now everybody is digging out from the pile of rubble," he said.

The conference continues today with more speakers and breakout sessions, including one on sustainability moderated by Soundings sailing editor Dieter Loibner and one on the future of selling by marketing consultant Don Cooper.

- Dieter Loibner

Related

Suntex Adds Superyacht Facility

The investment group adds Seahaven Marina, which can accommodate vessels up to 250 feet.

Newsweek Honors Brunswick Corp.

It’s the second consecutive year that the magazine named the corporation to its list of America’s Most Responsible Companies.

Southern Marinas Adds to its Portfolio

The company announced its acquisition of Tims Ford Marina and Resort in Winchester, Tenn., its seventh transaction this year.

Groupe Beneteau Acquires Portugal Facility

The builder adds the Rodman Lusitania shipyard to support demand for powerboats under 40 feet.

Digital Dealership Dashboard for Marine Dealers

The Parker Business Planning digital platform for marine dealers will be introduced next week at MRAA Dealer Week in Austin, Texas.

Back and Forth and Back Again

As the world waits for the pandemic and its economic effects to subside, a new virus variant emerges.

Suzuki Crew Cleans Florida Shoreline

Executives, staff and families removed more than 40 bags of trash from Florida’s Courtney Campbell Causeway as part of the company’s Clean Ocean Project.

Seattle Boat Show: Full Speed Ahead

The largest show in the Pacific Northwest is set for its 9-day run with a new location and robust seminar format for 2022.