SeaDek partners with America’s Cup challenger

Author:
Publish date:
SeaDek-American-Magic-Header

SeaDek Marine Products said it has become an official supplier to the New York Yacht Club’s American Magic team, which is a challenger in the 36 America’s Cup.

SeaDek said in a statement that it has outfitted multiple American Magic support boats with its non-skid, closed-cell PE/EVA products. Its products are also being used on the team’s test boat, the AM38.

“The traction, comfort, protection and shock absorption provided by SeaDek decking make a big difference on all types of boats in use by the team,” said Jason Gardner, vice president of marketing and advertising at SeaDek in the statement. “We are excited to help American Magic deploy our products in challenging marine environments. We are proud to work alongside a U.S. America’s Cup Challenger as they pursue the highest prize in sailing.”

Terry Hutchinson, skipper and executive director of American Magic, said SeaDek was the “clear choice” in non-skid products. “Our experienced sailing, production, shore and support teams know SeaDek products are safe, strong, easy to apply and look good,” said Hutchinson in the statement. “We are very excited to have SeaDek as part of our team going forward.”

Related

A ‘New Narrative’

Evinrude’s president hopes to reinvent the engine builder by integrating its 2-stroke E-TEC outboards into its new boat brands, and providing a more “fact-based” narrative against 4-stroke competitors.