Unified Marine, manufacturer of SeaSense marine products, said it "is about to shake up the boating industry with a major product-related announcement, coming in June that will permanently change the way marine accessories are marketed and sold."
And the company is launching a three-month advertising and marketing campaign to give the industry hints about what that new idea might be.
"When it comes to innovations, SeaSense has long been a market leader," Unified Marine founder and CEO David Nirenberg said in a statement. "This June, we will demonstrate once again how SeaSense is transforming boating by reducing the hassles and improving the overall on-the-water experience."
Ads will appear, beginning today, in select marine trade and consumer media.
Those who are interested in learning more can visit the company's website. There they can sign up for the new SeaSense newsletter, which will break the announcement when it debuts and include information about new products, special offers on SeaSense products and information about the company.