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Sessa Marine expands market to China

Italian boatbuilder Sessa Marine reports that it is expanding development in China.

The export strategy first launched in Brazil has been focused around the world, with emphasis on China, according to the builder. Four importers now are strategically located in the country.

“Facing a market that is still under developments, our aim was simply to provide precise points of reference, covering the key areas, avoiding at the same time excessive fragmentations,” Sessa Marine sales director Andrea Loro said in a statement.

Since the official introduction of the brand last October at the Shenzhen Boat Show, eight boats are confirmed.

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