Sessa Marine expands market to China

Author:
Updated:
Original:

Italian boatbuilder Sessa Marine reports that it is expanding development in China.

The export strategy first launched in Brazil has been focused around the world, with emphasis on China, according to the builder. Four importers now are strategically located in the country.

“Facing a market that is still under developments, our aim was simply to provide precise points of reference, covering the key areas, avoiding at the same time excessive fragmentations,” Sessa Marine sales director Andrea Loro said in a statement.

Since the official introduction of the brand last October at the Shenzhen Boat Show, eight boats are confirmed.

Click here for the full release.

Related

NMMA Confirms Industry Growth

NMMA president Frank Hugelmeyer said the boating business grew 12 percent last year during yesterday’s virtual State of the Boating Industry address.

Newport Show Dates Announced

Organizers are planning for an in-person Golden Anniversary edition of the show Sept. 16-19.

Quick Hits: March 5, 2021

The National Association of Manufacturers names Brunswick Corp. CFO Ryan Gwillim to its Board of Directors.

Caught Red-Handed

Two commercial fishermen were jailed for possessing an illegal haul that included 100 undersized lobster tails, which is a felony. Also, fisheries management gets new funding.

Bennington Expands Operations

The pontoon builder plans to add jobs at its new facility in Elkhart County, Ind., and increase manufacturing output.

KVH Industries Names CFO

Longtime telecom financial executive Roger A. Kuebel assumes the position that COO Brent Bruun had held in an interim capacity.