Updated:
Original:

Skier’s Choice names marketing manager

Skier’s Choice, the Tennessee-based parent of Supra and Moomba Boats, named Justin Burke as its new marketing manager.

Skier’s Choice, the Tennessee-based parent of Supra and Moomba Boats, named Justin Burke as its new marketing manager.

He will assume brand and product marketing responsibilities for both of the performance inboard towboat lines.

The company said Burke has more than 15 years of power sports experience and most recently held several key marketing functions at Polaris Industries, a manufacturer of off-road recreational and ultra-light military vehicles.

The company also said Burke has a proven track record of innovative, product-focused marketing expertise with growing brands. He competed professionally as a nationally ranked bicycle motocross racer and brings valuable experience as a sponsored athlete and team manager.

“Supra and Moomba are experiencing great momentum in the market right now, and we are confident Justin’s background and expertise will only enhance our opportunities in the future,” Skier’s Choice president Rick Tinker said in a statement.

Related

IBEX Opens Tomorrow

The three-day trade show celebrates its 30th anniversary and return to the Tampa Convention Center in Florida after last year’s virtual event.

Ritchie Navigation Sees Year of Record Growth

The 161-year-old Pembroke, Mass.-based compass manufacturer added a sixth workday to keep up with demand.

‘A Phenomenal Success’

The Southampton International Boat Show had more than 88,000 visitors during its 10-day run, after last year’s cancellation.

TopSide Marinas Makes First Two Acquisitions

Founded in January 2020, the firm has thus far acquired Beavers Bend Marina in Oklahoma and Galveston Yacht Basin in Texas.

Two Boosts for Boating and Fishing

MBIA’s Metro Boat show show draws a crowd, and the U.S. Fish and Wildlife Service expands boating and fishing opportunities.

Norwalk Boat Show Held This Weekend

The NMMA show runs through Sunday at Norwalk Cove Marina in Norwalk, Conn.

Raritan Expands Team

Patrick McNeel joins the New Jersey-based manufacturer as a marine equipment product developer.

Industry Mourns Walter “Bing” Burns O’Meara

The longtime publisher of Lakeland Boating magazine has died at 81.