Soundings debuts mobile site


Soundings, the sister publication of Soundings Trade Only, today expanded its digital offerings by launching a mobile site.

"It's great for boating news and video on the go," Soundings editor Bill Sisson said in a statement. "Great content you count on every moment of the day fitting your mobile screen, so you are in touch."

The new site at joins the Soundings iPad and iPhone apps, as well as the e-newsletter Soundings Dispatches, as complements to the venerable magazine's growing community.

"This launch continues Soundings' delivery of its content through all forms of online and print media, consistent with the practices of our readership," advertising director Tiger Marion said in a statement. "This mobile site is the latest piece of our 360-degree media strategy to give our readers information any way they want it and it provides marine industry marketers with the platform to reach them as they are making their buying decisions."

In addition, the new Soundings mobile site has banner ad positions uniquely configured for mobile device delivery and offers full ad tracking and site statistics on all relevant metrics.

"It is great content blended with the newest technology," vice president James Causey said in a statement. "Wherever our readers are in their purchase cycle, they can receive their information and be reached by marketers - a truly complete solution."

For information, contact Sisson at (800) 444-7686, Ext. 232, or Marion at (800) 444-7686, Ext. 292.

Soundings and Soundings Trade Only are owned and operated by Dominion Enterprises.

Click here for the full release.


The 2021 Top 10 Most Innovative Marine Companies Awards

The marine industry consistently honors products and people. The industry, however, has not recognized forward-thinking companies that are moving the industry in new directions. Soundings Trade Only’s mission is to reflect, inform and inspire.

German Superyacht Yard Files for Bankruptcy

Nobiskrug cited a lack of orders, the Covid-19 pandemic and other factors in its decision to start the proceedings.

West Marine Acquired

The private-equity firm L Catterton will take a controlling interest in the retailer’s ownership.

Kicker Supports Two Events on Lake Havasu

The marine audio company will take part in the performance-boat events Super Cat Fest West and the Desert Storm Poker Run this weekend and next.

Bay Bridge Show Starts Tomorrow

The combined sail- and powerboat show runs through Sunday in Stevensville, Md.

Brunswick Corp. Arranges Covid-19 Vaccinations

The marine-industry conglomerate aims to protect employees and their communities against Covid-19.

Kadey-Krogen Announces New Ownership Structure

This summer, the builder and its new investor plan to reveal a five-year innovation and strategic plan.

What is America’s Finest Harbor?

Online voting is open in the US Harbors competition for the best U.S. harbor.

Bruce Van Wagoner to Retire

The 45-year industry veteran was marine group president for Wells Fargo Distribution Finance.