Soundings Trade Only names publisher

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Dean Waite was named publisher of Soundings Trade Only, a division of Dominion Enterprises.


“Dean has done an excellent job leading Trade Only the last few years,” James Causey, vice president of Dominion Media, said in a statement. “We are all very happy with his well-deserved promotion.”

Waite has served in a variety of advertising roles during his 14 years with Soundings Publications. For the last three years, he has served as advertising director of Trade Only.

Prior to joining Soundings, he served as general sales manager for Trader Publishing in the South Florida market. Waite, who has a bachelor’s degree in journalism from the University of Florida, also was a vice president and publisher of daily newspapers owned by The New York Times Co. and Landmark Communications in Florida and southern California.

“I’m honored to be given the helm of Trade Only,” said Waite, who will continue to operate out of his Florida office.

“Since Bill Sisson took over as editor in 2008 we have experienced incredible growth in our industry footprint as our online products continue to build on Trade Only’s legacy as a monthly magazine,” he added.

“It’s been a pleasure working closely with Dean over the last several years to enlarge the reach of Trade Only and to better establish a leadership position in the industry,” Sisson said.