Sudbury Boat Care Products has hired Martin Flory Group to help increase its brand awareness and market share throughout North America.
The public-relations agency will promote Sudbury’s line of boat and RV cleaning, maintenance and restoration products.
“Each of the three individual companies has a long history of manufacturing quality products in their respective markets,” Martin Flory Group general manager Kelly Flory said in a statement. “We're looking forward to helping them grow their brands and generate sales.”
According to Sudbury, the partnership will help position their businesses as first-choice supplier to OEMs and consumers.