Jacksonville, Fla.-based Survitec Group said it appointed CGW Associates to represent the new Crewsaver life rafts and life jackets in the northeastern United States.
“We welcome CGW Associates to the Crewsaver sales and marketing team,” Survitec Group U.S. leisure marine sales manager Andrew Hiller said in a statement. "Their expertise in developing pull-through programs, such as their Key Dealer Program, add tremendous value for our distributor, mass retail and dealer partners.”
Three new Crewsaver recreational life rafts — for coastal, under 24-hour ocean use and over 24-hour ocean use — are available in sizes to accommodate four to 12 people.
Survitec Group said it has been helping to save lives at sea for more than 160 years by supplying marine safety equipment to the operators of ferries, cruise liners, cargo ships, tankers, tugs, workboats, port terminals, fishing vessels, sailors and recreational water enthusiasts.
CGW Associates is a manufacturer’s representative firm servicing the mass merchants, distributor, OEM and commercial markets in the Northeast from Maine to Virginia, and central and eastern Canada.