Huntsville, Ala.-based T-H Marine has added BHP Marine to its portfolio of brands.
The acquisition gives T-H a robust e-commerce presence. BHP Marine products include ground tackle, anchor and dock lines, fenders and more. The company is headquartered in Mooresville, N.C.
“The addition of BHP’s proprietary product lines will give us an immediate foothold in the anchoring and mooring categories,” said CEO Jeff Huntley in a statement. “Their customer base and reach will position us deeper into the saltwater fishing and pleasure craft boat markets.”
T-H Marine celebrated its 45th anniversary last year, and this addition marks its 11th acquisition to date, a business strategy Huntley said will likely continue.
“BHP’s group of e-commerce specialists will further T-H Marine’s objective to capitalize on the explosive growth opportunities presented in all of the aftermarket channels for all our brands,” Huntley said. “We will continue to aggressively seek great acquisitions...[to] increase the portfolio of awesome products that we offer to boating and fishing enthusiasts who love our brands.”