Skip to main content

The Nautical DoorDash of Boston’s North Shore

BoatGrub

Like many recent college grads, Hugh Mitchell saw his employment opportunities disappear as the onslaught of the covid-19 pandemic wreaked havoc on the economy.

The lifelong sailor returned home to Manchester-by-the-Sea and looked around at the waterways he knew by heart as inspiration. Soon after, he bought a used Boston Whaler with an idea of starting a seasonal business with the vessel.

“I noticed a lot of small businesses around here are struggling, especially the restaurant industry because of the restrictions,” Mitchell told the Boston Herald, “So I thought, ‘Why not try to seize this opportunity and support them by expanding their addressable market to all of these people who are coming up to socially distance on their boats or at the beach?’”

With that, the young entrepreneur launched BoatGrub, a waterborne food delivery service.

Mitchell kicked off his BoatGrub food delivery service last week— he brings orders to hungry clients at moorings, docks and beaches in the Gloucester area — via a partnership with local farm- and sea-to-table restaurant Talise, which opened last month in Lobster Cove and began the season under takeout-only, curbside pickup rules.

“They really don’t have to move an inch,” Mitchell said, “If you’ve got a prime mooring location or a prime anchorage or a prime beach spot, you don’t have to leave because I bring the food straight to you.”

Mitchell has big plans for BoatGrub — an app is in development, and he’s seeking more restaurants to utilize his unique delivery service.

“There’s room to grow,” he said. “That’s the goal: A big old fleet of BoatGrubs.”

Related

MARINE-CONCEPTS

Marine Concepts Names Chief Executive

Industry veteran Terry McNew had a long tenure at MasterCraft, where he led the company through its initial public offering.

CED-MARINE

CED Marine Adds Sales Manager

Mark Sullivan previously spent more than 15 years at Navico and will cover the Southeast.

BWI-CONTEST

Writing Contest Open for Entries

Boating Writers International’s annual competition recognizes achievements in marine journalism, photography and videography.

DEALER-WEEK

MRAA’s Dealer Week Opens Tomorrow

The annual conference includes more than 20 educational sessions to help dealers adapt to the changing marketplace.

CRUISERS

Industry Mourns Cruisers Yachts Owner

K.C. Stock, who was 84, was known for his “commitment to the employees at Cruisers Yachts.”

GRANDBANKS

Grand Banks Purchases Florida Property

The parcel, which is opposite the company’s Stuart yard, has berths for up to nine boats and will increase service capabilities.

LIMESTONE-Q3

Limestone Boat Co. Posts Q3 Results

Unit production was down compared with the second quarter, and revenues decreased 33%.

SIREN-YAMAHA

Yamaha Dealers Now Carry Siren Systems

Siren Marine’s “Connected Boat” technology can be purchased and installed at more than 2,100 Yamaha outboard dealers.

Northpoint

Northpoint Expands Marine Presence

Northpoint Commercial Finance has partnered with Elite Recreational Finance to offer retail financing.