US Sailing signs new deal with Sperry Top-Sider - Trade Only Today

US Sailing signs new deal with Sperry Top-Sider

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US Sailing and Sperry Top-Sider agreed on a new multiyear sponsorship deal.

This news follows the April announcement that Sperry has become the title sponsor of the US sailing team, according to US Sailing.

“Sperry is a pioneer in developing outstanding footwear for sailors and have a long history of exceptional commitment to our sport,” US Sailing executive director Jack Gierhart said in a statement. “We are very excited to extend our partnership with Sperry and look forward to the energy and insight they bring to our members, events and programs.”

Beginning in 2013, Sperry will expand its sponsorship involvement of US Sailing national championship events. Sperry will be a national sponsor for the Chubb US Junior Championships, a premier US Sailing Youth National Championship regatta that originated in 1921. The championship features top junior sailors from around the county.

Sperry’s sponsorship includes the US Sailing Road Show, a grassroots sail education program that contributes to community sailing organizations throughout the summer. Additionally, Sperry will sponsor the Junior Olympic Sailing Festivals. The Junior Olympics is a nationwide series of 30 regattas that attracts nearly 5,000 junior sailors annually. The goal of the Junior Olympics is to promote the enjoyment of sailing, develop skills and provide an Olympic pathway for talented juniors.

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