VIDEO: NMMA VP appears on Fox Business Channel

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Boats are a money pit?

Discover Boating’s Carl Blackwell joined Varney & Company on Fox Business Monday to convince Stuart Varney that despite his thoughts that boats were nothing but a money sink, they are affordable vessels that provide a lifetime of family fun.

Blackwell, who is Discover Boating’s chief marketing officer and senior vice president of marketing and communication for the National Marine Manufacturers Association, said a 220 Cobalt — provided by Strong Marine and parked in front of the Fox News studio — is a great family bowrider that allows for extra people and was reasonably priced at $40,000.

“That’s the point,” Varney said on his program. “I can walk out the door for $50,000?”

Absolutely, Blackwell said, adding that 95 percent of boats sold in the United States are 26 feet and smaller.

Blackwell also referenced people replacing boats lost in Hurricane Sandy, as well as lingering pent-up demand stemming from the economic downturn.

“Summer is here,” Blackwell said.

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