The Recreational Boating & Fishing Foundation’s Take Me Fishing and Vamos A Pescar campaigns joined forces with Wal-Mart, South Bend and Fishing League Worldwide to celebrate National Fishing and Boating Week.
The events will be hosted June 3-5 at Wal-Mart stores across the United States. The #ReelFun events will help seasoned anglers, those new to the sport and anyone in between prepare for summer fun on the water.
More than 1,000 Wal-Mart stores will provide an opportunity for newcomers of all ages and skill levels to learn tips about fishing tackle and techniques firsthand from expert FLW anglers.
Everyone at the events will have the opportunity to test their casting skills, enter to win prizes, purchase a fishing license and play fishing-related games. Those who attend also will receive a free digital subscription to FLW Bass Fishing magazine and a free protective fishing license holder just for stopping by.
“We want to make fishing and boating accessible and fun for everyone,” RBFF president and CEO Frank Peterson said in a statement. “By partnering with Wal-Mart, South Bend and FLW we’ve made it easier than ever for people to get equipped to get out on the water with their families this summer.”