Skip to main content
Updated:
Original:

Walker Bay signs three marketing firms

Walker Bay Boats of Yakima, Wash., signed three new representative firms for its Airis Inflatable Kayak line.

“Atlantic Marketing, Midwest Outdoor Marketing and the Charles Perry Group have excellent infrastructure to support, educate and service our growing Airis dealer network,” said Chris Carroll, vice president of sales for Walker Bay Boats, in a statement.

The Airis line will complement the existing Walker Bay boats that Midwest Outdoor Marketing has been representing for two years. The firm will be selling to retailers throughout the Midwest.

Atlantic Marketing has been representing marine manufacturers on the East Coast for more than 40 years. The company has six representatives located in six offices from Maine to Virginia.

Charles Perry represent Airis in the Southeastern United States where the firm have been serving marine dealers for the last 50 years. The team has a combined 365 years of experience.

Click here for the complete release.

Related

AIM Marine Group Hosts Meet the Editors Event

More than a dozen editors from Active Interest Media’s Marine Group participated in the day-long, information-sharing event.

Fairline Makes Leadership Appointments

The British luxury boatbuilder founded plans to chart its course for the future with a new CEO and the return of Derek Carter as chairman.

Battle on the Great Lakes Rages On

The Icebreaker Wind Turbine Development faces strong headwinds from boating and fishing groups.

Limestone Boat Co. Expands Dealer Network

The company adds four new dealers to its roster, with three to represent Aquasport Boats.

NMEA Announces ‘22 Training Course Schedule

For next year, marine training courses will be offered as virtual and in-person sessions for basic marine electronics installers, and in-person only for advanced installers.

GM Invests $150M in Electric Boat Start-Up

General Motors has acquired a 25-percent stake in Pure Watercraft, a Seattle-based e-propulsion outfit.

Patrick Acquires Marine and RV Seating Maker

The Elkhart, Ind.-based component manufacturer finalized its purchase of Williamsburg Marine and Williamsburg Furniture.