What Are You Doing in Lieu of Boat Shows?
The monthly Pulse Report survey is asking dealers to weigh in on whether they are going to the Fort Lauderdale International Boat Show or other local show this fall, and asks what retailers not attending shows are doing as an alternative.
The five-question survey was launched by the Marine Retailers Association of the Americas and Baird Research in 2013 to take gauge retail conditions on a monthly basis. Soundings Trade Only partnered with Baird to help distribute the survey and report its results.
The surveys analyze such data points as new-boat demand, inventory levels and access to credit. They also include the Marine Retail Sentiment Index, a confidence index for retailers.