Skip to main content

White River Opens New Tracker Facility

1_Tracker_Bolivar Boat Plant

White River Marine Group — the marine manufacturing arm of Bass Pro Shops — said its newly expanded plant is now operational, with the first Bass Buggy pontoons rolling off the assembly line earlier this month.

The Bolivar, Miss., facility is one part of an expansion plan that looks to double the production output of Tracker’s in-demand Sun Tracker pontoon line.

“We are thrilled to be able to continue to showcase the skill and craftsmanship of our amazing team members right here in the Ozarks — America’s heartland,” said Bass Pro Shops founder Johnny Morris in a statement.

2_Tracker_Bolivar Boat Plant

White River said it will create up to 250 full-time jobs when the facility reaches full production in summer.

“This expansion speaks to the high quality of our boats and the ongoing pursuit of excellence from our entire team,” said Bolivar’s VP of plant operations Craig Bach.

The Sun Tracker line dates back to 1983, with the Bolivar plant first opening its doors in 1988. Since that time, more Sun Tracker pontoons have sold than any other brand, according to White River.

White River Marine president Scott Ernest added: “Our founder Johnny Morris revolutionized the boating introducing the world’s first professionally rigged and nationally marketed boat, motor and trailer packages...It’s exciting to see this proud legacy carry on with this amazing new plant.”



Marine Concepts Names Chief Executive

Industry veteran Terry McNew had a long tenure at MasterCraft, where he led the company through its initial public offering.


CED Marine Adds Sales Manager

Mark Sullivan previously spent more than 15 years at Navico and will cover the Southeast.


Writing Contest Open for Entries

Boating Writers International’s annual competition recognizes achievements in marine journalism, photography and videography.


MRAA’s Dealer Week Opens Tomorrow

The annual conference includes more than 20 educational sessions to help dealers adapt to the changing marketplace.


Industry Mourns Cruisers Yachts Owner

K.C. Stock, who was 84, was known for his “commitment to the employees at Cruisers Yachts.”


Grand Banks Purchases Florida Property

The parcel, which is opposite the company’s Stuart yard, has berths for up to nine boats and will increase service capabilities.


Limestone Boat Co. Posts Q3 Results

Unit production was down compared with the second quarter, and revenues decreased 33%.


Yamaha Dealers Now Carry Siren Systems

Siren Marine’s “Connected Boat” technology can be purchased and installed at more than 2,100 Yamaha outboard dealers.


Northpoint Expands Marine Presence

Northpoint Commercial Finance has partnered with Elite Recreational Finance to offer retail financing.