YachtWorld.com and the Yacht Brokers Association of America signed a collaborative agreement to promote professional yacht brokers' services to YachtWorld.com visitors and member brokers around the world.
The goal is to increase the level of professionalism within the brokerage industry, via broker education, and provide the public with more accurate listing information. YachtWorld will use its broker communication network to educate its members with professional standards developed by YBAA and YachtWorld.
"This collaboration with YBAA will raise the visibility of listings that are represented by Certified Professional Yacht Brokers credentialed yacht brokers and will educate buyers and sellers as to the identity and value of working with a certified yacht broker," said Ian Atkins, vice president and general manager of YachtWorld.com and Boats.com, in a statement.
YBAA president David Pugsley said his organization teamed up with YachtWorld "because of their extraordinary track record and ability to help yacht brokers promote and co-broker their listings to buyers around the world.
"We support YachtWorld and their private BoatWizard MLS service for brokers as our endorsed Internet partner and expect great things to come of our combined efforts to raise the level of professionalism in the yacht brokerage community," he added.
YachtWorld.com and Soundings Trade Only are divisions of Dominion Enterprises.