YachtWorld.com is setting up a foundation to further the knowledge and protection of the world's oceans.
The beneficiaries of the YachtWorld Foundation are non-profits and people who support the mission of promoting awareness and protection of the world's oceans.
The 2011 beneficiary is The International Seakeepers Society, which was founded in 1998 by a small group of yacht owners who were horrified by the deteriorating conditions of the seas.
"When I founded YachtWorld and BoatWizard in the mid '90s, we added a personal hidden tagline we would see every morning when we logged in, reminding us of our responsibility to boaters and yacht brokers who came to rely on our services; it read 'Use your powers to do good,' " said Jessica Muffett, publisher emeritus of YachtWorld.com, in a statement.
"I did not dream we would develop the powerful global services we offer today, but I did dream I could someday start a non-profit foundation for YachtWorld, promoting social responsibility for protecting the essential habitat we all love and share, the world's oceans," she added.
YachtWorld.com and Soundings Trade Only are divisions of Dominion Enterprises.