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Yamaha Marine to sponsor FLW Outdoors and BASS

Yamaha Marine Group signed new agreements with FLW Outdoors and BASS.

Under the new agreement with FLW Outdoors, Yamaha will be an official engine sponsor of the FLW Tour, FLW Series, FLW Stren Series, BFL, FLW Walleye Tour, FLW Walleye League and FLW College Fishing.

The company has amended its three-year agreement with BASS, and its sponsorship now includes presenting-level support of the BASS Federation Nation Championship and the BASS Federation Nation Divisionals.

“This is an unprecedented time in our industry,” said Phil Dyskow, Yamaha Marine Group president. “We have evaluated our programs and activities and taken a focused approach to future plans. Of the opportunities available, we have decided to go forward with these because they help us reach multiple audiences.”

Click here for the complete release.

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