Skip to main content

Baja Marine adds South Florida dealer

Baja Marine, parent company of the Baja, Donzi, Fountain and Pro-Line boat brands, signed Miami Total Marine as a new partner.

Located in Doral, Fla., the dealership offers the full line of Pro-Line fishing boats from 20 to 35 feet, as well as the Baja, Donzi and Fountain boat brands.

In addition to new-boat sales, Miami Total Marine is a Mercury Marine Platinum Dealer, authorized to sell and service Mercury engine products, including Mercury outboards, diesels, MerCruiser sterndrives and Mercury high-performance engines.

The dealership also offers Suzuki outboards.

Miami Total Marine services boats as well as engines with a staff of two full-time mechanics and a fully stocked parts warehouse.

“We’re strategically located near the airport and not far from marinas,” Miami Total Marine president Mariela Nava said in a statement. “On the weekends we’ll go to Crandon Park in Key Biscayne or Haulover Marina in North Miami. Our goal is to become well known here locally and provide everything our customers need.”

Nava and her husband, Ramon Araujo, Miami Total Marine’s vice president, moved to the United States from Venezuela four years ago. Both have more than 25 years of boating experience. Their family-owned business in Venezuela is boatbuilding, manufacturing boats from 25 to 38 feet.

Their background also includes owning a dry-stack marina in Venezuela and serving as Mercury and MerCruiser dealers there since 1989. Ramon Araujo is Mercury-certified and has extensive knowledge of high-performance engines and boat racing.

“We want to build the business and be there to help our customers when they need us,” Nava said. “Our goal is to help everyone enjoy the water.”

“We love to cruise as a family, and now we are becoming more familiar with the fishing market and tournaments,” Nava said. “We first learned about Pro-Line last year in Orlando at the 75th anniversary for Mercury Marine. It is a great brand and we’re very excited about growing it and selling boats in South Florida.”

Related

CRUISERS

Industry Mourns Cruisers Yachts Owner

K.C. Stock, who was 84, was known for his “commitment to the employees at Cruisers Yachts.”

GRANDBANKS

Grand Banks Purchases Florida Property

The parcel, which is opposite the company’s Stuart yard, has berths for up to nine boats and will increase service capabilities.

LIMESTONE-Q3

Limestone Boat Co. Posts Q3 Results

Unit production was down compared with the second quarter, and revenues decreased 33%.

SIREN-YAMAHA

Yamaha Dealers Now Carry Siren Systems

Siren Marine’s “Connected Boat” technology can be purchased and installed at more than 2,100 Yamaha outboard dealers.

Northpoint

Northpoint Expands Marine Presence

Northpoint Commercial Finance has partnered with Elite Recreational Finance to offer retail financing.

BRP

BRP Reports 71% Increase in Q3 Revenues

The Sea-Doo manufacturer had total revenue of $2.7 billion, but North American marine retail sales were down 47%.

Airmar

Airmar Announces Training Dates

Certified Installer and SmartBoat system classes are being held this month in New Jersey and next year in New Hampshire.

Norm

The Survey Says …

Surveying customers to find out what they think about your business has never been more important.

1_MDI

Marine Development Inc. Changes Hands

Mick Webber, the former president/CEO and owner of HydroHoist, has purchased the company from its founders.