To launch their Gone Fishing promotion, the outdoors companies are donating 40,000 rods and reels to youth-fishing partners and holding free in-store fishing events June 19-20.
Phil Graves was named chief sustainability officer to help advance environmental and conservation programs.
The manufacturer will be a premier engine sponsor through 2024.
In their first spot during the NFL’s championship game, the retailers sent a hopeful message about the healing power of nature.
Great American Outdoors Group, also the parent of Cabela’s and White River Marine Group, agreed to acquire the 112-location chain earlier this year.
More than 200 communities will benefit from the generosity of Bass Pro Shops founder Johnny Morris.
The chain will donate 50,000 rods and reels to nonprofit partners, and will hold in-store activities June 9-10 and 16-17.
The national retailer also has an ongoing lawsuit against its former timeshare partner.
Jamie Sohosky’s previous experience includes time at Walmart.
Bass Pro LLC is suing Bluegreen Vacations Corp. for $10 million in damages in a timeshare dispute.
Bass Pro chairman Johnny Morris partners with Textron on Tracker Off Road all-terrain vehicles and side-by-sides.