Bayliner
Bayliner, established in 1957 and purchased by Brunswick Corp. in 1986, is based in Knoxville, Tenn. It builds bowriders, deckboats and jetboats. The company also builds cruisers in Brazil that it markets specifically in South America.
How do you unite four very different boat brands?
If you’re leading Brunswick’s new Venture Group, the answer is, very carefully.
Brunswick forms The Venture Group
It comprises the Bayliner, Heyday, Quicksilver and Uttern brands to expand boating participation.
Bayliner founder donates $50 million to dementia research
Orin Edson’s donation to Arizona State University will be used to find a cure for dementia.
The Evolution of a Revolution
George Sullivan looks back at the heyday of Bayliner, when it ruled the industry.
Bayliner adds outboard options to two models
Bayliner said it added outboard power options to its VR5 and VR6 models.
Bayliner debuts 21-foot center console
Bayliner Boats unveiled the F21, a center console targeted at family fishing and day boating.
Bayliner Boats holds dealer meeting in Tennessee
Bayliner Boats celebrated its 60th year in business at a conference in Tennessee that nearly 300 dealers and prospects attended.
Bayliner unveils engine options on Heyday models
Bayliner Boats will offer PCM engines, as well as Mercury V-Drives, on Heyday Inboard boats, recently acquired from the father-son team of John and Ben Dorton.
VIDEO: Bayliner Boats acquires two Heyday wakesurf models
Bayliner Boats added Heyday Inboard’s wakesurfing boat models, WT-1 and WT2, to its portfolio.
A blue-collar sales pitch
Bayliner dealer in Queens says his affordability message targets people who had thought boating was too costly
Bayliner signs sponsorship deal with wakeboarder
Bayliner Boats signed a sponsorship agreement with 12-year-old Garrett Coleman, a nationally ranked champion wakeboard rider.