Beneteau America has named Racine Riverside Marine of Racine, Wis., as the exclusive Beneteau sailboat dealer for Wisconsin, Minnesota and the upper peninsula of Michigan.
“Our new partnership with Racine Riverside Marine came to fruition at the perfect time,” Beneteau America sailboat sales manager Chris Doscher said in a statement. “Their presence on the Beneteau exhibit in Chicago this past weekend created a terrific dynamic, and we are thrilled with their performance right out of the gate. We are confident their professionalism and expertise will serve the Beneteau name extremely well and help them form longtime relationships with Beneteau owners.”
“We are excited to be working with Beneteau America,” Racine Riverside Marine president Brad Strand said. “We've long admired the Beneteau commitment to service and quality and look forward to meeting and exceeding the highest of expectations.”
Racine Riverside Marine will represent Beneteau sailboats alongside the rest of the Beneteau dealer network at the Feb. 11-15 Strictly Sail Miami Boat Show, where Beneteau is exhibiting eight sailboats, including the new Oceanis 41.1.