Beneteau secures new U.S. financing deal

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Beneteau Group in the United States said its preferred financing partner, SGB Finance North America, replaced its former source of funding with Shore Premier Finance — a Baltimore-based finance unit of Shore Bank focused on marine lending — to provide products and service to Beneteau Group dealers and customers.

The partnership between Beneteau Group and Shore Premier Finance will support SGB Finance NA’s exclusive partnership with Beneteau Group to provide retail and wholesale marine financing to the Beneteau, Jeanneau, Prestige, Lagoon and Monte Carlo dealer networks in the United States.

“We are thrilled by the opportunities this new relationship will bring to support our fast-paced growth.” Beneteau finance vice president Emmanuel Arri said in a statement. “Giving access to innovative financing solutions is key to our development, and this comes at the right time to support our strategy in North America.”

The SGB Finance NA name and team will remain the same. The purpose of the partnership is to improve the program and make it more efficient.

“We are proud to continue our partnership with such a prestigious brand in the marine industry. And moving forward, if the dealer has a positive relationship with us, we can work to tailor the program to better meet their needs — and ultimately provide the best experience to the Beneteau Group customer,” Shore Premier Finance president and CEO Herve Bonnet said.

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