Skip to main content

Brunswick makes changes at Bayliner and Sea Ray

The Brunswick Boat Group announced that Keith Yunger was promoted to president of Bayliner.

Yunger succeeds Jeff Behan, who is being promoted to vice president of planning and business development for the boat group.

Both men will report to boat group president Andrew Graves.

Sea Ray president Rob Parmentier resigned to pursue other opportunities. On an interim basis, Graves will assume these responsibilities.

“We wish to thank Rob for his many years of service to Sea Ray, his enthusiasm for Sea Ray owners and his unwavering commitment to the dealer network,” Graves said in a statement.

Behan also will provide strategic planning and project support as needed across Brunswick and will report to chairman and CEO Dustan McCoy in this capacity.

“Keith Yunger has worked for the Brunswick Boat Group for the past eight years in progressively more responsible sales and marketing roles, most recently as vice president [of] sales for Bayliner and Trophy brands,” Graves said in a statement. “Meanwhile, as vice president [of] planning and business development for the Brunswick Boat Group, Jeff Behan will provide continued focus on our strategic growth initiatives, drive group-wide marketing process improvements and support our efforts to further strengthen our distribution networks.”

Behan joined Brunswick in 1991, serving in a number of positions within the company’s marine operations, most recently heading Bayliner and Brunswick’s new operations in Brazil. Brad Anderson, vice president of marketing and planning for the recreational boat group, will now assume the additional responsibility for the Brazilian operations. Jorge Valdes, general manager of Brunswick Boat Group Brazil, will now report directly to Anderson.

Related

CRUISERS

Industry Mourns Cruisers Yachts Owner

K.C. Stock, who was 84, was known for his “commitment to the employees at Cruisers Yachts.”

GRANDBANKS

Grand Banks Purchases Florida Property

The parcel, which is opposite the company’s Stuart yard, has berths for up to nine boats and will increase service capabilities.

LIMESTONE-Q3

Limestone Boat Co. Posts Q3 Results

Unit production was down compared with the second quarter, and revenues decreased 33%.

SIREN-YAMAHA

Yamaha Dealers Now Carry Siren Systems

Siren Marine’s “Connected Boat” technology can be purchased and installed at more than 2,100 Yamaha outboard dealers.

Northpoint

Northpoint Expands Marine Presence

Northpoint Commercial Finance has partnered with Elite Recreational Finance to offer retail financing.

BRP

BRP Reports 71% Increase in Q3 Revenues

The Sea-Doo manufacturer had total revenue of $2.7 billion, but North American marine retail sales were down 47%.

Airmar

Airmar Announces Training Dates

Certified Installer and SmartBoat system classes are being held this month in New Jersey and next year in New Hampshire.

Norm

The Survey Says …

Surveying customers to find out what they think about your business has never been more important.

1_MDI

Marine Development Inc. Changes Hands

Mick Webber, the former president/CEO and owner of HydroHoist, has purchased the company from its founders.