Brunswick names president of business acceleration

Author:
Publish date:
Brenna Priesser

Brenna Priesser

Brunswick Corp. promoted chief human resources officer Brenna Priesser to president of business acceleration. She will assume the additional duties on Jan. 1 and will report to David Foulkes, who becomes Brunswick’s CEO on the same date.

“2019 will be a transformative year for Brunswick as we complete the separation of our fitness business and reposition and transform Brunswick into a company solely concentrated on leading the global marine industry with a sharpened focus and clear vision,” Foulkes said in a statement.

“Capitalizing on our strong momentum, we will position Brunswick as the enterprise that will define, create, embody and consistently innovate the future of recreational boating. To support this goal, over the last two years we have established a strong foundation of cross-functional, cross-business investments and initiatives under the Marine Consumer Solutions framework. While many of these initiatives are in their formative stages, they are essential building blocks for our future and require continued attention, support and advocacy to reach their full potential.”

Priesser joined Brunswick in 2004 and has progressed in human resource leadership roles with the Brunswick Boat Group, Sea Ray and Hatteras. At the enterprise level, she led talent strategy before assuming the CHRO role in 2016.

In her current role, Priesser helped Brunswick’s recognition this year as one of Forbes’ Best Mid-Sized Companies. She also advanced the digital capability of the human resources function and has helped shape the evolution of Brunswick’s marine strategy.

Related

Yanmar Names Power Solutions Division Manager

Carl J. Micu will oversee sales and the development of long-term growth plans.

Lippert Components Rebrands

The company’s core line of marine, RV and commercial products, including Lewmar and Taylor Made, will be branded as Lippert.

‘A Strong Finish to a Strong Year’

Booming demand for boats continued as the year ended, with the industry posting the highest number of sales since 2007.

Culture Summit 2.0

Correct Craft will gather “organizational culture drivers” for its second summit, which will take place virtually March 3.

Quick Hits: January 22, 2021

B.A.S.S. now taking noms for ‘21 Bassmaster High School All-American Fishing Team and Yacht Sentinel teams with Fountaine Pajot to equip its lineup with connected boat technology.

Teak Isle Expands Operations

The Florida-based manufacturer purchased a 45,000-square-foot facility and two additional CNC routers.