California boatbuilder increases production - Trade Only Today

California boatbuilder increases production


Fresno, Calif.-based Sanger Boats Inc. said it has started to ramp up production.

"The early boat show orders have backed up production enough to warrant a production increase," production manager Brian Freeman said in a statement.

The company recently had been building two to three boats a week and is now ramping that up to four or five boats a week, national sales director Scott Pellaton said.

At its peak, Sanger built 500 boats a year. It hopes to build 150 this year.

"With the secondary market of repossessions and pre-owned boats finally coming back down to a normal rate and prices of these units rising, a high-quality, affordable boat like Sanger becomes the next alternative," Pellaton said.

Sanger has added a number of domestic and international dealers. It has 19 dealers and is looking to expand to 40 by the end of the year.

"Over the years most of our production has been sold to the West Coast. The West Coast has been hit the hardest in this downturn. We are now opening up our brand to most other areas of the U.S. and abroad," Pellaton said.

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