Chris-Craft has bolstered its sales team, adding Max Gordon as regional sales director.
Gordon joins Chris-Craft with over a decade of experience in the marine space, most recently as sales manager at Gage Marine in Wisconsin. He will relocate to Chris-Craft’s world headquarters in Sarasota, Fla.
"We are excited to have Max join our team … [He] is driven to win, and we welcome his passion for the selling process and his knowledge of retail business development,” said Chris-Craft sales vice president Gavan Hunt in a statement. “We believe Max’s talents will help Chris-Craft drive sales through our South Eastern and Western region's dealer network, effectively improving our development of dealer and customer relationships."
In addition, the builder has added Alec Decker as sales associate, product specialist. Decker, who was raised in Annapolis, Md., is a lifelong boater and comes to Chris-Craft after earning a finance degree from Auburn.
“Alec joins us with a great deal of enthusiasm to learn the boating industry. He is working feverishly to assist our customers as they inquire regarding our products from multiple mediums. Alec brings energy wherever he goes,” said Hunt.