Cobalt names sales manager for Asia and Middle East

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Cobalt Boats has added Steve Hashim as its sales manager for Asia and the Middle East. An experienced dealer network development specialist, Hashim will focus on expanding Cobalt’s market in this growing area and continue to represent Malibu, which is the parent company of Cobalt.

“Steve is a strategic sales professional with a proven and consistent record of developing new dealers,” said Jeffrey Morales, Cobalt director of sales, in a statement. “He uses a highly consultive approach that has also worked well in helping establish dealers expand in the Asian market which has enormous potential for growth in water sports.”

Morales continued, “One of the many reasons for his success is his expertise with so many different aspects of the boating industry. Another is his unique ability to quickly build rapport and establish lasting relationships, and we consider ourselves lucky to have a talented sales professional like Steve working with Cobalt’s world class dealer network.”

Hashim is based in Thailand and he holds a BA in economics and an MBA from the University of Massachusetts Dartmouth.

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