Cobra Marine tapped Ocean Equipment as its newest representative for California and the neighboring states. The Irvine, Calif.-based representative firm provides a program of sales and marketing, warehousing, technical support and order services.
"We chose Ocean Equipment for their thorough knowledge of marine electronics and solid relationships with marine electronics dealers and national retailers," said Tony Mirabelli, Cobra senior vice-president of marketing and sales, in a statement. "Their marketing creativity makes them stand out in this challenging market."
Chicago-based Cobra Marine, a division of Cobra Electronics, is a leading designer and marketer of communication and navigation products.