Crestliner said it applied consumer research to a series of six new fishing boats it will introduce this year.
The latest addition to Crestliner's lineup will be the all-new 2050 and 2250 Authority. The company said the “big water” series features a wraparound console, lockable rod storage up to 9 feet, an elevated 20-gallon insulated live well and a deep cockpit.
"We're thrilled to share the result of significant research, design and heart the Crestliner team has put into crafting models that live up to our rich heritage," Crestliner president Cecil Cohn said in a statement. "The brand is quickly gaining serious momentum in the marketplace, as our product portfolio now provides a comprehensive offering to anglers of all varieties. We've never been forged with more strength.”
The company added the 1950 Fish Hawk to the Fish Hawk family. The boat features an all-welded hull, a bow casting platform, 9-foot lockable rod storage and an optional 57-inch muskie live well.
"When we began working on the new 1950 Fish Hawk, we decided to enhance the features our pros believe make the model so sought after," Crestliner product manager Christine Bush said. "We listened. We enhanced what was working and applied our findings to this larger format. The all-new 1950 Fish Hawk is designed by fishermen who require function and performance.”
Applied market research has enabled Crestliner's brand presence to “balloon in Southern waterways and catfish competitions in recent years,” the company said. That has helped shape the new Intruder series.
Crestliner announced the addition of the 2000 Intruder in January. The 20-foot fishing machine is geared to catfish to walleye and features lockable rod storage, bow and stern platforms, Pro fishing seats and an 80-gallon live well.
Crestliner's all-new VT18 and TC17 are members of Crestliner's high-volume bass and crappie segment. Their wide-beam design creates raised bow and stern casting decks.
"We're experiencing tremendous growth in the Southern market in response to Crestliner's diverse Southern fishing boats," marketing manager Lori Kneeland said. "As we surge in the South, it is Crestliner's durability and design, combined with our partnership with some of the strongest dealers in the South, that allow anglers to navigate Southern waterways with confidence and precision."