Skip to main content

Cruisers Yachts adds Mid-Atlantic dealer

Cruisers Yachts announced a long-term sales and service agreement with Bluewater Yacht Sales for the Mid-Atlantic region.

KCS International, parent company of Cruisers Yachts, announced a long-term sales and service agreement with Bluewater Yacht Sales for the Mid-Atlantic region.

Bluewater will represent Cruisers at its locations in northern South Carolina, North Carolina, Virginia and Maryland. The company has more than 40 professional sales associates in 10 locations throughout the Mid Atlantic and operates service and warranty departments at three facilities.

“This is a big enhancement to our already strong dealer network,” Cruisers Yachts vice president of sales Dan Zenz said in a statement. “Our strategy with dealer recruitment has been aimed at partnering with successful, stable and established dealerships and Bluewater Yacht Sales is a perfect fit.”

“Our organization is committed to selling the highest quality of yachts,” Bluewater Yacht Sales president Jan Boone said. “Cruisers Yachts is positioned well for the future, as their ownership and management team share similar philosophies to us. Cruisers product is an excellent fit with our existing boat lines.”

Bluewater Yacht Sales will begin carrying Cruisers for the 2016 model year.

Related

1_WHALESACTION

NMMA: Proposed Speed Rule an ‘Existential Threat’ to Industry

The association is calling on every marine brand, employee and boat owner to file public comment by Oct. 31 over a sweeping regulation to protect North Atlantic right whales.

1_AXOPAR

Axopar and Nimbus Renew Agreement

The boatbuilders have entered an agreement whereby Nimbus Group will retain exclusive rights to sell Axopar boats on the Swedish market.

1_IAN

Hurricane Ian Leaves Devastation in Florida

The storm left a wide swath of destruction, heavily impacting marine interests from Tampa Bay to Marco Island.

Norm

Email Is Your Ticket to Holiday Sales

Developing an effective email campaign can bolster sales and help fill winter coffers at your dealership.

1_NMRA

NMRA Presents Annual Awards

Edson CEO Will Keene and ComMar Sales president Tim Conroy were recognized for their contributions to the marine industry.

1_ PULSE.PING.2

DEALERS: Are Interest Rates Impacting Demand?

This month’s Pulse Report survey asks dealers whether interest rate increases are causing a downturn in boat sales. Take the survey here.

1_EPROPULSION

EPropulsion, Mack Boring Partner with Crest

Pontoon builder Crest will use an ePropulsion Navy 3.0 Evo electric outboard motor and an E175 battery for its 2023 Current model.

1_BENETEAU

Beneteau Reports Significant H122 Growth

The company reported that its revenue grew 8.6 percent and income increased by 30 percent during the first half of 2022.