Dometic Marine announced a new initiative with Boating Writers International.
The company will fund the inaugural BWI continuing education series program, which is designed to train member journalists how best to operate in the digital and online business world.
Training will range from the creation of marine blogs to the use of social media tools and the clarification of legal issues in the digital environment. Information will be delivered via webinars, newsletter articles and/or podcasts.
"BWI is a great organization that has for many years promoted excellence in journalism and I am delighted to offer further support for it to reach its goals," Dometic director of marketing Doug Curtis said in a statement. "This training will give journalists the necessary tools to respond to the ever-changing demands of the digital and online media world."