Zeelander Yachts opened a new office for the U.S. market. Zeelander North America will be based in Fort Lauderdale, Fla., providing sales and service for the East Coast. Anthony Baranello will run the office.
“My team and I are proud to officially join the Zeelander family,” Baranello said in a statement.
“I come to Zeelander from 30 years in the oil-trading business — a field requiring the highest levels of performance and reliability. We aim to direct those standards toward fully engaging with every current, past and future owner of a Zeelander yacht.”
Sietse Koopmans, founder and chairman of Zeelander, said the North American market has been “central to Zeelander’s success” over the years. “Anthony Baranello has been an experienced boater for decades, and a dynamic and successful manager of complex and fast-changing business models. I know that these qualities are exactly what is required to bring Zeelander to even higher levels of success in the Americas.”
The Fort Lauderdale staff includes Dave Mallach, who will head sales, and Charles Jenkins and Jake Rotunno, who will handle service and technical support.
“We are very much looking forward to showing our new inventory boats — a Zeelander Z55 with a new-style interior for delivery this April and a Zeelander Z72 arriving at the end of the year,” Baranello said. “We are building out a no-compromise, full-service network in the U.S.A. to support these yachts.”