The Ferretti Group will showcase six brands at MonteNapoleone Yacht Club 2016, an event that for the second year will celebrate partnerships between shipyards and the fashion and luxury world.
Organized by Associazione MonteNapoleone and sponsored by the city of Milan, the May 16-22 event aims to enhance the bond between the two areas by presenting them together for an entire week on Via Montenapoleone.
In addition to Riva and CRN, which participated in the first edition of the event in 2015, the Ferretti Group will bring Ferretti Yachts, Pershing, Itama and Custom Line.
Each brand will be paired with a famous name in fashion, jewelry, accessories or watchmaking. Ferretti Yachts and CRN join forces with Piaget and Audemars Piguet, respectively; Pershing teams up with Montblanc; Itama pairs with Italia Independent; and Custom Line and Riva will be linked with Etro and Larusmiani.
“As the standard bearer for made-in-Italy yacht building, we were truly enthusiastic to be part of this second edition of MonteNapoleone Yacht Club,” Ferretti Group CEO Alberto Galassi said in a statement.
“Our decision to attend with six of the group’s brands underscores the particular affinity we feel for this event, as we fully recognize its values. The love of beauty, the care and dedication given to both the product and the customer, are something we share with our partners and are what guide us day by day in creating unique yachts, icons of the sea that are admired worldwide.”