Hella Marine revamps its website - Trade Only Today

Hella Marine revamps its website

Author:
Publish date:

Sporting an improved layout and information in multiple languages, Hella Marine's new website is designed for easy navigation.

Visitors can easily find products using a drop-down menu or by entering a part number, series name or lamp description into a search field. Results pages now include more detailed information and photographs. Quick-reference icons clearly identify each lamp's main product features and certifications.

The website’s new lighting designer tool recommends products for specific locations aboard a variety of vessels. Users view interior or exterior photos of a boat or trailer, with hot spots illustrating lighting options. Clicking a hot spot delivers further information on available products.

A favorites list allows visitors to save selected products for future reference. The distributor section now incorporates Google Maps, automatically directing customers to their nearest Hella Marine retailers.

Related

E-nnovation Lab to expand at 2018 Metstrade show

The growing demand for hybrid and electric engines is becoming more apparent within the leisure marine market, prompting Metstrade to introduce the E-nnovation Lab platform for electric propulsion technology.

Aluminum, tow boats lead moderate growth in May

Boat registrations were up 2.1 percent in May in the main powerboat categories, and rose 3.2 percent in all categories, according to preliminary data from Statistical Surveys Inc., a Michigan company that tracks new boat registrations.

Retaliatory tariffs on boats to EU start today

The 25 percent tariff the EU announced Wednesday on U.S.-built boats kicks in today, and a 10 percent tariff on boats sold to Canada will start July 1, prompting boatbuilders to worry they will lose sales to those countries.