Malibu Boats and participating dealers have launched a "Boat Rockin' Christmas Event."

During the promotion, which ends Dec. 31, Malibu is offering factory incentives on boats, as well as throwing in water-sports gifts, discounts on Malibu-branded merchandise and special financing options.

The company is offering discounts on boats in inventory, as well as 2011 custom-order boats if purchased during the event. Malibu is also providing each family with a 50 percent discount on up to $500 worth of new Malibu Boats gear.

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