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MasterCraft cancels wakeboard-tour sponsorship

The MasterCraft Boat Co. withdrew its sponsorship of the 2015 Pro Wakeboard Tour season, opting out of the final year of its contract with World Sports and Marketing, the event-marketing firm that activates the tour.

“MasterCraft thanks the team at World Sports for over 25 years of making the Pro Tour such a highly regarded event,” MasterCraft team and event manager Aarne Clow said in a statement.

“Despite our wonderful history, there have been so many changes to the wake scene over the last few years that have resulted in the slow decline of attendance and participation, we felt it was the right time to go back to the drawing board, work with our team of world-class athletes and deliver a different experience for 2015 and beyond.”

MasterCraft has not disclosed details of its wake sport event in development. The company said it will have more information next spring.

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