Skip to main content

MasterCraft teams with wooden-boat builder on limited production run

mastercraft0224

MasterCraft Boat Co. and custom wooden-boat builder StanCraft Boat Co. announced a partnership earlier this month at the Miami International Boat Show.

Beginning this year, StanCraft will offer a limited production run of certain MasterCraft Edition models.

Although the models will be fully StanCraft wooden boats, this year’s 24-foot, 6-inch X30 MasterCraft Edition borrows its interior and exterior styling cues from the current fiberglass X30. The solid African mahogany wood boat, powered with an Ilmor 7.4L, catalyzed, 522-hp engine exhibited at the show, has an MSRP of $250,000.

“We love watersports, so it was a natural fit for us to look at building a wooden wakeboat,” StanCraft owner and president Robb Bloem said in a statement. “We looked at the market and identified MasterCraft as the best partner because they share our desire to deliver the ultimate customer experience with uncompromised quality that is executed through superior innovation and design.”

MasterCraft will provide materials such as interior seating, towers, helms, billet aluminum and audio components.

MasterCraft is synonymous with a premium, luxurious experience on the water,” MasterCraft VP of sales and marketing Jay Povlin said in a statement. “As such, we think it is common sense to add this partnership to our product portfolio.”

Related

1_WHALESACTION

NMMA: Proposed Speed Rule an ‘Existential Threat’ to Industry

The association is calling on every marine brand, employee and boat owner to file public comment by Oct. 31 over a sweeping regulation to protect North Atlantic right whales.

1_AXOPAR

Axopar and Nimbus Renew Agreement

The boatbuilders have entered an agreement whereby Nimbus Group will retain exclusive rights to sell Axopar boats on the Swedish market.

1_IAN

Hurricane Ian Leaves Devastation in Florida

The storm left a wide swath of destruction, heavily impacting marine interests from Tampa Bay to Marco Island.

Norm

Email Is Your Ticket to Holiday Sales

Developing an effective email campaign can bolster sales and help fill winter coffers at your dealership.

1_NMRA

NMRA Presents Annual Awards

Edson CEO Will Keene and ComMar Sales president Tim Conroy were recognized for their contributions to the marine industry.

1_ PULSE.PING.2

DEALERS: Are Interest Rates Impacting Demand?

This month’s Pulse Report survey asks dealers whether interest rate increases are causing a downturn in boat sales. Take the survey here.

1_EPROPULSION

EPropulsion, Mack Boring Partner with Crest

Pontoon builder Crest will use an ePropulsion Navy 3.0 Evo electric outboard motor and an E175 battery for its 2023 Current model.

1_BENETEAU

Beneteau Reports Significant H122 Growth

The company reported that its revenue grew 8.6 percent and income increased by 30 percent during the first half of 2022.