MIAMI BEACH — Cruisers Yachts launched its yearlong 60th anniversary celebration of brand excellence at the Miami International Boat Show and revealed the designs of the 60th Anniversary Black Diamond Limited Edition models.
Cruisers models were launched and the new company was incorporated in 1953 in Oconto, Wis.
"While 60 years of Cruisers Yachts' brand excellence and world-class manufacturing warrant celebration, our anniversary will be more about celebrating 60 years of building owner and dealer relationships, an enormous component of our brands' success," KC Stock, CEO of KCS International, parent company of Cruisers Yachts, Cruisers Sport Series and Rampage Sport Fishing Yachts, said in a statement.
Dealers representing international sales, as well as owners, prospective owners and marine media, attended a private event held at the large KCS exhibit on Feb. 14 at the Miami show.
The 45 Cantius, the newest model in the Cantius fleet, will be available in 2013, featuring the Black Diamond Limited Edition special package.
“The 45 Cantius showcases our superior workmanship, unique product development and is first in its class to offer a newly designed open floor plan allowing boaters to open up the glass enclosure at the cockpit and experience the feel of an express boat while enjoying the luxuries of a sedan,” KCS International Inc. president Mark Pedersen said in a statement. “Owning this premier model in the Black Diamond Limited Edition represents a distinguished acquisition and will be a masterpiece and timeless tribute to the history, craftsmanship and innovation of Cruisers Yachts.”
The 2013 anniversary celebration also will include the unveiling of the designs for a new Cruisers Sport Series model, the 320 Bow Rider, which also will be available in the Anniversary Black Diamond Limited Edition special package.