Nautic Global Group unveils winter show promotion - Trade Only Today

Nautic Global Group unveils winter show promotion

Publish date:

Nautic Global Group rolled out its Spend It Wisely sales event, which covers all of the company’s brands. The winter boat show promotion, now in its fourth model year, offers buyers a clear, predetermined discount on nearly every boat in its lineup.

Boat buyers go to the website of the brand or brands they are considering and click on the Spend It Wisely banner. The promotion covers Rinker sportboats and express cruisers, Hurricane deck boats, Polar Kraft aluminum fishing boats and the Godfrey Pontoons line, which includes Sanpan, Aqua Patio and Sweetwater.

The promotion runs through April 1.

Promotional discounts range from $300 to $3,500, depending on the brand and model. When shoppers find a boat they are interested in, they submit a request and instantly receive an e-mail with the exact discount amount for the boat, along with information such as the engine model, trailer and additional options.

“The Spend It Wisely sales event really connects with boat buyers, as well as our dealers,” Nautic senior vice president of sales and marketing Doug Sexton said in a statement. “The concept is simple and easy to understand for everyone involved. Once you narrow down the boat you want, you get a no-haggle dollar amount you can then apply to the purchase of a new boat. There are no complicated percentage discounts or rebate plans that can make your head spin.”


E-nnovation Lab to expand at 2018 Metstrade show

The growing demand for hybrid and electric engines is becoming more apparent within the leisure marine market, prompting Metstrade to introduce the E-nnovation Lab platform for electric propulsion technology.

Aluminum, tow boats lead moderate growth in May

Boat registrations were up 2.1 percent in May in the main powerboat categories, and rose 3.2 percent in all categories, according to preliminary data from Statistical Surveys Inc., a Michigan company that tracks new boat registrations.

Retaliatory tariffs on boats to EU start today

The 25 percent tariff the EU announced Wednesday on U.S.-built boats kicks in today, and a 10 percent tariff on boats sold to Canada will start July 1, prompting boatbuilders to worry they will lose sales to those countries.