Nautique introduces boat-builder function at website

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Watersports towboat manufacturer Nautique has launched an interactive boat builder, Design Your Nautique, at the company’s website.

Customers can choose colors and design options to build a 2018 Nautique model. Design Your Nautique lets users see two views per model. Users can also see a boat floating on a variety of backgrounds and can print images of potential boats for comparison.

“The excitement of designing your dream Nautique is only exceeded by the thrill of seeing and using it on the water,” Nautique president Greg Meloon said in a statement. “We’re delighted to release the all-new 2018 Design Your Nautique tool, providing the most realistic imagery online of your custom boat.”

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